We've run the operations. That's why we build different things.
Lekke Logic exists because most AI projects fail in the same way, and we got tired of watching it happen from the inside.
The pattern is consistent. A vendor pitches an AI platform. The platform demos beautifully. Six months in, the project is still in "pilot." Twelve months in, the team has quietly stopped using it. Eighteen months in, someone builds a Zapier flow that does 80% of the job for 5% of the cost.
The vendors aren't bad engineers. They're often great engineers. They're just building the wrong thing, because they've never sat in a compliance team at 5pm on a Friday, or watched a sales rep manually triage 200 inbound leads, or seen a support agent burn out on Tier-1 tickets. They build "platforms" because that's what venture-funded software companies do. The companies buying them don't need a platform. They need a system that does a specific job.
So we set up Lekke Logic to do exactly that. We don't sell platforms. We don't sell "frameworks-as-a-service." We don't have a roadmap of features waiting on your data. We build the specific system that does the specific job, in your stack, on your data, with the constraints your business actually has. And we'd rather lose the deal than ship something we wouldn't run ourselves.
If we recommend a vendor, we've shipped on them. If we recommend an open-source stack, we've run it in production. No referral fees.
Long projects fail more than short ones. We'd rather split a big problem into two 6-week builds with a real release in between.
From day one. No "platform fees." No hostage code. You can fire us next week and the system keeps running.
"Working software" means real users in production. If your project doesn't get there, we haven't done our job.
Sometimes AI isn't the right answer. Sometimes the workflow needs a process change, not a model. We'll say so before you spend a Rand.
If our estimate is off, that's on us, not on you. We'd rather lose margin than lose trust.
We're remote-first and Joburg-based. We work with South African clients in fintech, SaaS, and media, and with international teams on engagements that fit our hours.
30 minutes. No deck. We'll tell you whether to build it, and if so, roughly what it'll take.